Are you taking advantage of your Content Management System?
With a website’s potential to be so dynamic, it’s often a good idea to have a content management system, which allows non-technical staff, with a little bit of training, to update certain areas of a site. This means potentially you can update your website everyday, adding news stories, uploading a photo or changing product details without having to contact the web developer.
Now this is sounds all fine and dandy at the planning stage or when the site is being put together, but there are big implications for the site owners once the website is complete. Who is going to do the updates? How are you going to ensure the quality of the content? Who is responsible? Once the site has been handed over these are now an internal issue.
Some companies embrace their new content management systems; the site grows and becomes a great, up-to-date resource for customers and internal staff. This relies on one or a few members of staff dedicating time to the site on a regular basis, making sure they integrate it into their busy work schedules and the business or organisation will soon reap the benefits.
When getting a new site developed with a content management system make sure you have the resources to handle the site, if you don’t it may become a thorn in your side. If you gain control of your website and maintain the content, it can become one of the most important parts of your business.
We can help you with a complete web solution, ongoing strategy and the training your staff will need to maintain the site.
Ollie
