News, Articles and Case Studies

21 Jan 2008

Top SEO tips to get you started: Domain name

Over the space of this week I will post a series of blogs containing some top SEO tips that I hope will be of some use to you, particularly if you are just starting out. So here goes with the first one:

Top SEO tip No. 1 – Domain Name

If you are about to choose the domain name for your business website, then bear in mind that Google will favour a keyword rich domain name. What I mean by this is;
 If your company sells green widgets in Bristol, you will be better off choosing the domain name www.greenwidgetsinbristol.com as opposed to your company name.

This of course is only one factor in your overall SEO strategy and this one aspect alone will not give your website first page Google listings for those keywords. It can, however give you an advantage over your competitors who have a less descriptive domain name.

Join me tomorrow for your next top SEO tip!

Toni

  • http://www.allthingsweb.co.uk Daz

    All great advice but for those stuck with a domain name that does not incorporate their keywords then the next best thing is to ensure the keyword phrase is in the page name instead, can work just as well.

  • toni

    Thanks Darren, you are quite right. I didn’t mean to scare people who don’t have a descriptive domain name (you will notice that we don’t!), I just wanted to make people aware of it if they were still at the stage of choosing their domain name. :)
    Toni