News, Articles and Case Studies

Archive for the ‘Branding’ Category

13 Jul 2010

Brand consistency

Logos are vital for your company’s identity – where would Nike be without its white ‘flash’, or Apple without the apple symbol? But branding is so much more than just a logo. The brand encompasses not only your logo, but also your typeface (font), your colours and styles and how these present your business, consistently [...]

Continue reading Brand consistency

This article has no comments

11 Jan 2010

LabSkills Development

Deckchair has worked with Learning Science over the last couple of years to develop their LabSkills brand and product. It’s an exciting product that is set to revolutionise the educational learning process and provides fantastic resource opportunities and practice previously unavailable to science students. LabSkills is an e-learning resource tool for schools and universities. It [...]

Continue reading LabSkills Development

This article has no comments

10 Dec 2007

Advertisers cash in on Tattoo trend

Tattooing has been used throughout history for many different purposes and has strong roots in many cultures. Recently there has been a surge in the popularity of tattooing in Europe and the USA, mainly as a form of self expression. These modern tattoos take their artistic influences from many places. I find the Japanese style of tattooing [...]

Continue reading Advertisers cash in on Tattoo trend

This article has 7 comments

31 Jul 2007

See the bigger picture

Let’s face it, these days most people use the internet as their first port of call, for information, communication and of course shopping…even my Mum buys online now! So you would probably be struggling as a business if you didn’t have an online presence of some description. But let’s not forget the bigger picture; branding, [...]

Continue reading See the bigger picture

This article has one comment