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Archive for the ‘Web marketing’ Category

14 Jul 2011

Socialnomics is here to stay…

This is nothing new to those already immersed in social media.. but here’s a great video for really hitting the facts home about just how much a part of our lives social media is.. and how important it is to your business and brand. As we said in an earlier post, social media is about [...]

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28 Jan 2011

Social Media: Technology changes, humans don’t

Just a quick Friday thought.. But a powerful one: Technology changes, humans don’t*. Thinking specifically around social media, it’s not about Facebook, Twitter or any of the other 100s of networks out there – the technology and the tools – it’s about connecting people and engaging as a community. It’s about the stories we tell [...]

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14 Jan 2011

The Power of Facebook?

We found this great infographic on the Mashable blog, detailing web users’ “obsession” with Facebook. This really does show the power and saturation of Facebook, and if you look at most people you know – whether family, friends or colleagues – some of them (if not all) will have a Facebook profile. Have you thought [...]

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27 Jul 2010

Why opt for a Content Management System (CMS)

The saying that the world doesn’t stand still has never been truer than it is today. Technology is moving at a fascinating speed and the pace of change is apparent in websites. A website has evolved from being a static, online presence to a dynamic marketing and resource tool, which no business can afford to [...]

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23 Jun 2010

Evolving your web presence

Article 3 in the series ‘What does your website do for you?’ A website is an address that can be easily visited by all, that represents the ideas and personality of the organisation behind it. The beauty of the medium means that as the ideas and personality change within the organisation, so too can the [...]

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16 Jun 2010

Building confidence in your website

Article 2 in the series ‘What does your website do for you?’ People believe there is a solution on the web that can help them. They believe that by searching they can find the right service or product that their business needs and will make their lives easier. As we said in our last article, [...]

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25 Jan 2008

Top SEO tips to get you started: Google Analytics

Top SEO tip No.5 – Google Analytics Once you have designed and optimised your website, you need to check your stats regularly to see how well it is working for you. You can then make educated adjustments to your web design or page content. Sign up to Google Analytics (It’s free) and you will be [...]

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24 Jan 2008

Top SEO Tips to get you started: Directories

Top SEO Tip No.4 – Directories Submitting your website to certain online directories will bring not only extra traffic but good inbound links to your website as well. So, good for your SEO and your business will be found more easily on the seach engines. I would highly recommend FreeIndex, as their name suggests it [...]

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23 Jan 2008

Top SEO tips to get you started: Title tags

Top SEO tip No.3 – Title tags Once you have written the relevant content for your website (See yesterday’s blog), it is now very important that your Title tags are written correctly and you are making the best use of them. Your title tag is the heading of each web page that appears at the [...]

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22 Jan 2008

Top SEO tips to get you started: Content and Key phrases

Top SEO tip No.2 – Content and Key phrases I’m sure no one will disagree with me that Content is still King in Search Engine Optimisation terms. When writing the content or copy for your website you need to keep the focus on your target audience. What are the phrases that your potential customers are [...]

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