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Archive for the ‘Web marketing’ Category

25 Jan 2008

Top SEO tips to get you started: Google Analytics

Top SEO tip No.5 – Google Analytics

Once you have designed and optimised your website, you need to check your stats regularly to see how well it is working for you. You can then make educated adjustments to your web design or page content.
Sign up to Google Analytics (It’s free) and you will be able to [...]

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24 Jan 2008

Top SEO Tips to get you started: Directories

Top SEO Tip No.4 – Directories
Submitting your website to certain online directories will bring not only extra traffic but good inbound links to your website as well. So, good for your SEO and your business will be found more easily on the seach engines.
I would highly recommend FreeIndex, as their name suggests it is FREE! [...]

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23 Jan 2008

Top SEO tips to get you started: Title tags

Top SEO tip No.3 – Title tags
Once you have written the relevant content for your website (See yesterday’s blog), it is now very important that your Title tags are written correctly and you are making the best use of them.
Your title tag is the heading of each web page that appears at the top of [...]

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22 Jan 2008

Top SEO tips to get you started: Content and Key phrases

Top SEO tip No.2 – Content and Key phrases
I’m sure no one will disagree with me that Content is still King in Search Engine Optimisation terms. When writing the content or copy for your website you need to keep the focus on your target audience. What are the phrases that your potential customers are using [...]

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21 Jan 2008

Top SEO tips to get you started: Domain name

Over the space of this week I will post a series of blogs containing some top SEO tips that I hope will be of some use to you, particularly if you are just starting out. So here goes with the first one:
Top SEO tip No. 1 – Domain Name
If you are about to choose the [...]

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13 Nov 2007

How important is Google PageRank?

Thought I would do a short post on this subject as it is still a topic for debate and a little confusing (possibly only for me).
What is Google PageRank? PageRank is a numerical scoring system that gives a unique ranking to every page on the internet. The ranking number is based on the number and [...]

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05 Nov 2007

Writing Copy for your website

During the process of designing a website I find that very often the job of writing the copy for the site is completely underestimated. I suppose to the client the look and functionality of the website are foremost in their minds. Of course these are vitally important, but getting the copy right is also important [...]

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10 Oct 2007

SEO – Increase your web traffic – but can you handle it?

Supposing you were to employ the services of an experienced web design company whose SEO consultancy services were second to none. Once on board, your entire online marketing strategy was overhauled. From relevant content, linking strategies and web traffic analysis the job was done.
Within a short space of time you are climbing to the first [...]

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